How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 01.07.2025 10:01
People
Processes
Product
Place
Price
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
How do people in other countries view Trump's trade policies and their impact on the global economy?
Good marketing is doing this well.
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Why do I feel like something bad is going to happen to me?
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Perception